Likes, comments and shares are usually what springs to mind when talking about social media engagement. But these are high-level engagement actions. That means they don’t give you a complete picture for the effectiveness of your social media. For a better understanding of how social media supports your prize competition business, as well as which
It might not affect how your site functions, but good grammar and spelling for your prize competition and raffle website does a lot more than you think… One of the main benefits of good grammar is better communication. For prize competitions, that means you can clearly describe the items you are raffling and express their
Instagram is a highly visual platform which can help you to build your brand image through photos and videos far more effectively than Facebook or other social media sites. Recent statistics show that more than half of Instagram users are under 34 years old, with it being the most popular among those who fall within
Reading online reviews is a major part of the decision-making process for customers. It’s common for people to spend time reading what other customers have to say about a business before committing to a purchase. As well as trusted review sites like Trustpilot and Google My Business, potential customers will frequently visit a business’s Facebook
When somebody lands on your competition page, you’ve done something right. Your ad copy, email, social media post – however they discovered your site – got them interested in your competition. Now you just need to turn this potential customer into a real one by convincing them to buy a ticket! Here’s why writing compelling
Want to get people curious about your new competition site? Or, if you’re an older business, you’ll want to get the contacts on your mailing list excited about upcoming competitions and their prizes. Sending out a teaser email is one of the best ways to do this. A teaser email is a marketing strategy designed
Flipping a coin, rolling a pair of dice, shuffling a deck of cards… In the past, these were popular ways to achieve an unpredictable and random result. Nowadays we have modern technology to generate random numbers for us. Software used for this function are known as Random Number Generators (or RNGs when abbreviated). Random numbers
It’s the start of a new year. You’re determined to get your new competition business up and running. Or performing better than ever before if you’re managing an existing organisation. If this is the year you’ve decided to focus on your social media marketing strategy and setting smart social media goals for your competition business,
Usually increased traffic on a website is what every business wants and looks for. The more visitors your site attracts, the more opportunities you have to convince people to enter your competitions. This can lead to an improved conversion rate – meaning better earnings and higher rankings on search engines. But what about the times
For many competition businesses, Facebook and Facebook Ads is an important part of creating awareness for competitions and generating revenue. So finding out that your ads have been banned and your account suspended can be stressful. Not to mention the hassle of reaching a real person on the Facebook customer service team! But it doesn’t
The bounce rate is one of the most important pieces of data you can collect for your competition website. It is the quickest way to understand which pages are working, and which ones aren’t. Bounce rates can also help you to spot any technical issues with your site. What is a bounce rate? A
Every time a person subscribes to your mailing list, you are beginning a new relationship with them. Sending out a welcome email is a great way to say that first hello, introduce yourself and add a touch of personalisation to your marketing strategy. As the competition industry relies heavily on building a strong relationship with
Facebook Live is a live streaming video feature that allows you to broadcast a live video out to your audience through your company or personal page. The feature is free, easy to use and easy to access by customers. This makes it the perfect platform to run and share Live Draws for your competitions. There
© Think Zap Limited 2009-2025. Registered in Scotland: SC509259 | VAT Registration Number: 270887176
A product by
